Our mission
The Bald Guys Alliance exists to make reconnection less awkward. Our mission is loneliness — the ordinary, unannounced kind, where people quietly drift out of contact and nobody is quite sure how to break the silence.
Kindness Scrolling: out of sight, not out of mind.
You already scroll. So scroll with a purpose. Open your phone, go down your messages until you hit a name you have not heard from in a while, and send them one ordinary hello. That is the whole thing. No diagnosis, no big speech, no reply required.
You do not have to be bald, a member, or anything at all. You just need a phone and a minute.
Today
That is the whole campaign. An example, not a real exchange.
Loneliness is common, ordinary, and almost never announced.
People go quiet for all sorts of reasons. Work, illness, a move, a break-up, embarrassment, or nothing they could put a name to if you asked them. It is rarely dramatic and hardly anybody puts their hand up and says they are lonely, which makes waiting to be told a poor plan.
So we do not wait. We make the first hello easier, more ordinary and less of an event, and we do it often enough that it stops feeling like a big deal.
Telling somebody they seem lonely puts them on the spot and asks them to agree to something unflattering. Sending them an ordinary hello does not. Every line on this site is built around that difference.
We would rather show you the measurements than tell you how to feel about it.
One in six is living with severe loneliness. Nobody could pick which three of these ten by looking at them, and that is rather the whole problem.
Source: Ending Loneliness Together, 2023Three in ten men are lonely, and so are three in ten women — the rates are much the same. Social isolation is where the blokes pull ahead, which is not the sort of league table you want to be topping.
Source: AIHW, HILDA survey 2024Living with other people helps. It is not a vaccine. Anyone who has shared a roof with a teenager already knows this.
Source: Ending Loneliness Together, 2023The report is clear that loneliness is not related to how often people use social media. What differs is what the scrolling is doing for them. So carry on scrolling. We are only suggesting a better use for your thumb.
Source: Ending Loneliness Together, 2023Loneliness is a good deal bigger than one group of bald blokes and we are not pretending otherwise. Ending Loneliness Together works on it as a national issue, and R U OK? has sound guidance on how to ask. We are the bit that makes the first message less awkward to send.
You do not need a grand speech. You need a thumb and about sixty seconds.
Open your messages. Scroll past the group chats, the delivery notifications and the people you spoke to this morning, and keep going until a name gives you that small twinge of oh — them. That twinge is the entire mechanism. Do not talk yourself out of it.
One name. One minute. One open door.
Name the gap without labelling the person. Long time no speak. You are out of sight, but not out of mind. No need for a big reply, I just wanted to say hello.
Send a photo, song, daft joke or shared memory. This made me think of you. Personal, simple and free of emotional homework.
Offer one manageable thing: a ten-minute call, a cuppa, a short walk, watching sport or helping with an errand. Make declining easy.
One hello is a decent day. A few thousand is a movement.
This is the part that makes it bigger than us. Once you have sent yours, get one other person to do the same: your brother, the bloke at the next desk, the group chat that has gone quiet in its own way. It takes one sentence. Scroll your phone, find someone you have not heard from, say hello.
No sign-up, no app, nothing to download and nothing to pay. That is deliberate. Anything with friction gets done once and forgotten, and we would far rather this got done every week by people who never tell us about it.
BGA makes reconnection less awkward.
We are bald blokes and friends doing useful things in the community, raising attention and funds for good causes and proving that a shiny head can still create a decent ripple.
BGA is a peer community, not a counselling, crisis or clinical service.
We do not diagnose, rescue or pressure people. We listen before advising, ask permission before sharing stories and respect the other person's pace.
If somebody appears to be in immediate danger in Australia, call Triple Zero on 000. Lifeline is available 24 hours a day on 13 11 14.
Bald? A sense of humour? Interested in doing some good?
That is a suspiciously strong start.
Friends, partners and community allies are welcome to support the work too. The core bald-headed identity remains gloriously intact.
